Yesterday I was at the BVSC talking to several representatives/employees from non-profit organisations about how social media can benefit their company. This was part of Blog Action Day where the theme was Poverty.
I arrived slightly late at the venue but you could clearly see that everyone was already deeply engaged in conversations with the social media expert.
Before I even had a chance to boot up my laptop there was already a table of people wanting advice. I don’t pretend to call myself an expert in social media, just a person who uses it often for leisure and work. The tools are very easy to use and they do have their benefits; They connect you with friends, people who are in the same line of work or share similar interests and help spread word of your cause. This is how I feel social media can help a non-profit organisation, by connecting you with people and other organisations that support your cause.
By writing often, including links to relevant websites, responding to comments from others and generally providing useful information you’ll soon find yourself part of a national or even global network!
It’ll still be very interesting to see how utilising social media affects these organisations and their causes, but one thing it may certainly do is at least raise awareness!
